The original sin of web games
Web game development has so far not a new thing in the traditional gaming environment of rapid growth, regardless of the market, users or investors have been fully endorsed by the online profit model. Or even just add some simple elements of the game community-based games, such as “stealing wild plants”, “grab parking spaces, the” slave trade “and other community-based games are rapidly Huobian the north and south. Anyone who did not know these have been included in the ranks of the “OUT”.
Web games and web games development process by the initial limitations and policy implications of the environment, into the crater of the “original sin” in the “money” King bright struggling to find the road of development. Have read the Vantone Group Chairman “barbaric growth,” a book, so I can not help thinking into a web game company’s “original sin”.
Original sin generation
We recognize that web games initial understanding of strategy war game from the “God of War World” and “Trivian” (tribal war). At that time most people still smoke and mirrors, the moon in water, who can not tell this mode the game will have much room.Grand shot and 51wan fiery propaganda so that we begin to pay attention to this piece of virgin markets, popular game of Pan Three Kingdoms theme in three martial arts, “Three Storm Riders”, “blood three” open service, so that we suddenly found a piece of virgin land is not barren The land seems to be a great potential land of plenty.Incidentally, the “Golden Age scene, as Columbus under a” more money, stupid people, “the New World, all traffic sites a wide range of” joint operation “, a fire quickly burned up, burned all his forehead hot blood to accelerate. But after experiencing a period of hot, all home operator afterwards, found that the ARPU of active users out quickly, especially the joint operators put a lot of money in marketing costs, better quality gamesonly four months after cost recovery, to face trouble and continued promotion of the pressure of the combined services, and can not guarantee that the initial high rate of return, or even impossible to guarantee profit. At this point, all that concerned about the quality of the game. Because the first games are a small team in about 3-5 months draw out the innate with the composition of “stealing money”, and the game mode is very much the same. I seriously played three similar games, war strategy of the web version have lost interest in doing seems to spend more expensive than the traditional large-scale online games. “Original sin” stand out, innate content, lack of quality, leading to the first generation of strategy war soon encountered a bottleneck in the development.
…continue reading Web game companies keep a positive can be surprising to barbaric growth